The Broward Education Foundation, in collaboration with SponsorPlace, has initiated a pioneering partnership aimed at revolutionizing the way schools connect with local businesses for sponsorships. This innovative platform makes Broward County Public Schools (BCPS) the first district in the nation to implement such a system, designed to simplify sponsorship management and open new revenue streams for K–12 schools. The partnership underscores the importance of community collaboration in enriching educational experiences and outcomes for students.

Dr. Howard Hepburn, Superintendent of Broward County Public Schools, highlighted the initiative’s potential to strengthen ties between local businesses and the educational community, thereby supporting students’ aspirations and achievements. SponsorPlace, developed by Campus Multimedia, offers a transparent and efficient solution for schools to attract and manage sponsorships, reducing administrative burdens and fostering meaningful partnerships.

James A. Knapp, President & CEO of Broward Education Foundation, emphasized the platform’s role in empowering schools with autonomy while ensuring district-wide oversight and compliance. SponsorPlace’s centralized marketplace provides equal access to sponsorship opportunities for all schools, regardless of size or location, and streamlines operations to allow more focus on student programs.

Karl Mawhinney, CEO of Campus Multimedia, pointed out the mutual benefits for schools and local businesses, with SponsorPlace serving as a bridge to create impactful sponsorships. The success story of South Plantation High School illustrates the platform’s effectiveness, where the school leveraged SponsorPlace to generate revenue effortlessly, showcasing the tangible benefits of this innovative approach to school sponsorships.

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