The latest findings from the HR Research Institute’s study, ‘HR.com’s State of Seasonal, Hourly and Volume Hiring 2025’, underscore the importance of a strategic approach to high-volume hiring. Organizations that excel in this area are four times more likely to find AI tools effective and three times more likely to link hiring metrics to on-the-job performance, demonstrating a clear correlation between strategic hiring practices and operational success.
Key metrics such as quality of hire, conversion rate, time to hire, and retention rate are pivotal for long-term hiring success. The study highlights that 61% of respondents prioritize the quality of hire, with 47% focusing on conversion rates, and 46% on time to hire or fill, indicating a strong emphasis on both efficiency and effectiveness in the hiring process.
Technology plays a crucial role in modern high-volume recruiting, with applicant tracking systems (ATS) and artificial intelligence tools like chatbots and SMS automation being the most effective, each cited by 51% of respondents. Virtual job previews and employee referral tracking tools also rank highly, showing the value of automation and personalization in enhancing the candidate experience while managing large application volumes.
Despite these advancements, challenges such as high turnover, poor candidate-job fit, and manual processing of applications persist. The study suggests that overcoming these obstacles requires not only advanced tools but also a well-defined strategy that leverages data-driven practices. Debbie McGrath, CEO of HR.com, emphasizes that the integration of performance-linked metrics and technology is key to improving both the quality and efficiency of hiring processes.
This research provides valuable insights for HR professionals facing increasing hiring demands, particularly in industries reliant on large hourly or contract workforces. By adopting a strategic approach that combines the right technology with continuous metric tracking, organizations can transform high-volume hiring into a competitive advantage.

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