TBC Uzbekistan has officially launched TBC Insurance, a fully digital insurance service, as part of its strategy to broaden its digital banking ecosystem. This innovative offering, accessible through the TBC UZ banking app, aims to revolutionize the insurance experience for customers in Uzbekistan by providing a seamless and entirely digital service. Initially focusing on credit life insurance, TBC Insurance plans to expand its portfolio to include a comprehensive range of personal insurance products.

The introduction of TBC Insurance follows its soft launch in April 2025, after securing a life insurance license from the National Agency of Perspective Projects of Uzbekistan the previous month. The service has already demonstrated strong market demand, with over 140,000 policies issued to date. Leading this venture is Ekaterina Lotuashvili, whose extensive experience in the insurance sector spans 25 years across the UK and Georgia, including a tenure at Lloyd’s of London.

This expansion is part of TBC Uzbekistan’s ongoing efforts to solidify its position as Central Asia’s premier digital banking ecosystem. The company has seen remarkable growth, with its user base now exceeding 50% of Uzbekistan’s population and significant year-on-year revenue and loan book growth in Q1 2025. Recent product launches, such as the Salom debit card, Osmon credit card, and SME banking and lending services, have further enriched its ecosystem, fostering deeper customer engagement.

Nika Kurdiani, CEO of TBC Uzbekistan, emphasized the strategic importance of insurance within the ecosystem, stating, ‘Insurance is a natural extension that empowers our customers, offering them security and control over their financial lives. TBC Insurance is a testament to our commitment to enhancing the value we deliver to our customers, deepening engagement, and building trust within our ecosystem.’

TBC Uzbekistan, a part of the London-listed TBC Bank Group, continues to lead in providing modern, tech-enabled financial services across the Caucasus and Central Asia. Its success is attributed to a purpose-built tech stack, an experienced international team, and a consumer lending-led strategy, supported by its first-mover advantage in Uzbekistan’s burgeoning digital finance sector.

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