The P.U.S.H. Playbook: The Offensive Lineman’s Blueprint for Recruiting Success by Dr. Derichard McCoy is making waves on Amazon, offering a lifeline to football’s most under-recruited position, offensive linemen. The book’s success underscores a critical gap in the recruiting process, where talented athletes often go unnoticed due to lack of exposure or stars. Dr. McCoy’s P.U.S.H. Framework—Playing Time, Up-Leveling, School, and Hype—provides a structured approach for these athletes to take control of their recruiting journey.

Dr. McCoy’s personal journey from an overlooked high school athlete with a 1.4 GPA to a scholarship-winning college player and now a professor and mentor, fuels the mission of his book and his platform, Football I-Q. This platform is dedicated to developing offensive linemen through custom evaluations, academic support, and AI-driven tools, aiming to make football scholarships more accessible to under-represented student-athletes.

Furthering its impact, Football I-Q is spearheading a research initiative at Benedict College, aiming to elevate the college’s football program to compete with elite FBS Power 4 schools. This initiative leverages advanced scouting, athlete development tools, and AI applications, signaling a shift towards a more strategic and inclusive recruiting culture.

The significance of The P.U.S.H. Playbook and Football I-Q’s efforts lies in their potential to democratize access to college football scholarships for offensive linemen, a group traditionally marginalized in the recruiting process. By providing these athletes with the tools and strategies to showcase their talents, Dr. McCoy is not just changing individual lives but is also challenging and reshaping the broader recruiting ecosystem.

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